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 Search Engine Usage   
 Author:  Silver
 Dated:  Thursday, October 19 2006 @ 07:28 AM BST
 Topic:  Search Engines  
Search EnginesIt has been a while since I broached the subject, so the latest search share rankings press release from Nielsen//NetRatings has provided me with a perfect excuse to take a look at the current state of the search engines.

According to the release, Google is the runaway leader at the moment with 50% of all searches (some 2.8 billion) conducted through them during September. The next most used is Yahoo with 23% of the searches, with MSN, Aol, Ask and My Way all lagging some way behind.

{Added} The comscore search activity analysis for September states Google leads the way on 45%.

There are some interesting numbers in the release. Google is up almost 25% year on year growth, while Yahoo also managed a respectable 12% growth in that period. MSN has been the main loser, although it will be interesting to see how their newly launched live search will affect this.

Aol are also fairly significant losers, although both Ask and My Way (powered by Ask) have had decent gains for their size. The main search space seems to be growing ever smaller, and Microsoft seem to be falling behind what are the two dominant players in Yahoo and Google.




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